AI for marketers by marketers
Two programmes built on the same belief: great content starts with a clear message, a solid system, and a team that knows how to use it. The difference is where you’re starting from.
AI Marketing Academy
A six-month AI marketing training programme that equips your team with the governance, confidence, and workflows to use AI responsibly and productively. Built around your real campaigns, not hypothetical ones.
AI Content Engine
A three-month sprint for startups who need to move fast: from positioning and messaging strategy to AI-powered systems and your first lead gen campaign.
Built by us, handed over to you.
Who are we?
We’re not AI evangelists, we’re advocates for great content.
Isoline Communications is first and foremost a tech B2B content marketing agency. We’ve built these programmes because we couldn’t find ones we’d actually want to take ourselves.
We’ve been there, done that, and want to help you take control of the narrative now.
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FAQs
It depends on where you are. If you have an established marketing team that needs to get smarter with AI without ditching what’s already working the AI Marketing Academy is for you. If you’re a startup or scale-up that needs positioning, messaging, and a content system built from scratch, the AI Content Engine is the better fit. Still not sure? Get in touch and we’ll point you in the right direction.
The AI Marketing Academy runs over six months, with regular workshops and hands-on assignments built around your real campaigns. The AI Content Engine is a sixteen-week sprint. Faster by design, because startups can’t wait.
No. Both programmes are built for marketers, not AI specialists. We start from where your team actually is, not where we wish they were.
Yes. We’re not here to sell you a new tech stack. The AI Marketing Academy is built around the tools your organisation has already approved. The AI Content Engine helps you identify and set up the right tools for your needs as part of the build.
It means everything we teach comes from real B2B marketing work, not AI theory, not vendor demos, not hypothetical use cases. We run a content marketing agency. We use these frameworks on live client campaigns every week. When we teach you something, it’s because it works.
The honest answer is: it depends on what you need. If your team exists and needs upskilling, Academy. If your marketing function is still being built and you need outside expertise to set the foundations, Engine. We’re happy to have a conversation if you’re on the fence.
You leave with skills, systems, and output. Academy graduates have a trained team and embedded workflows. Engine clients have a working content system and a live campaign. Both are built to run without us.
Yes, and for some companies it makes sense to. A common path is to start with the AI Content Engine to establish your positioning and infrastructure, then move into the Academy to build long-term capability across your team. Talk to us about what that could look like for your organisation.