11 thought-provoking B2B email marketing statistics
When is the last time you opened a sales email rather than deleted it? Is your ‘promotions’ folder full of newsletters you’ve subscribed to but never open? If so, you’re […]
2022
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Dec
05
How to create a B2B holiday campaign that works (+ 3 great examples)
By Maria Bobo
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Comments Off on How to create a B2B holiday campaign that works (+ 3 great examples)
Hannuka, Kwanzaa, Christmas, boxing day, New Year’s Eve… The end of 2022 is fast approaching and many B2B tech businesses (alongside most regular people) are winding down and figuratively cosying […]
Nov
25
3 B2B telecom trends for 2023 you need to know
The world of telecoms is constantly evolving, accelerated by the Covid-19 pandemic. You might already be aware of the key 2023 trends in the B2B telecom sector, but how can […]
Nov
17
B2B content marketing personalisation (tips & examples)
“Can we do some personalised marketing?” If these words have sent shivers down your spine: you’re far from alone. Personalised marketing has been the cool kid on the block for […]
Nov
13
How & why to use whitepapers in B2B content marketing
There are plenty of opportunities and channels for B2B brands to spread their message, and as a result, reach a wide audience. But to reach your target audience, i.e. the […]
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