The rise of AI in content marketing

A few years ago, Isoline published a blog about the need for communications firms to reinvent themselves in order to stay relevant in the age of AI. One of the Isoline team had a conversation around five years ago that made them think about the agency’s future – a dear friend whose job keeps him […]

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How to run a PR campaign for Mobile World Congress

Mobile World Congress has moved back to February this year after a later slot in 2015. It is the show of the year for the mobile ecosystem with over 2,000 exhibitors and 95,000 visitors – so it’s easy to get lost in the noise.Given its sky-high costs it makes sense for anyone exhibiting to maximise […]

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