Using technology to drive ethical sourcing

Content Marketing Case Study for Blockchain: Halotrade

halotrade logo

Challenge: To develop a compelling, concise investor pitch for Halotrade, a Fintech start-up in a competitive marketplace

Strategy: We created a compelling, evocative story to make the complex blockchain-based technology relevant and accessible to investor audiences. Using the unique combination of technology and sustainability to become a part of the conversation around ethical sourcing. We designed the logo and investor presentation, and also provided presentation delivery training

Result: A successful ‘sell’ that won the popular vote in a competitive investor pitch

man packing parcel

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    • Tailored and responsive content marketing and PR campaigns
    • Intelligent, perceptive and relevant technical writing for worldwide audiences
    • Consumer insights that are rooted in knowledge of local markets and trends
    • Access to key markets in Asia, Africa, Europe and America
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